At Vida we know that for all of us, life can get a little crazy and doesn’t always play out the way we’d planned. That is why we believe in second chances. Working exclusively with expert intermediary partners, we combine cutting-edge technology with skilled and caring people to solve complex customer problems and help everyone find a safe place to call home.

Vida’s innovative proposition design and marketing approach is based on its extensive research into underserved customer segments and its development of products designed specifically for them, presented in a way that will assist you in clearly identifying the typical profiles amongst your own customer base. Obtaining feedback directly from you about what you want means that our proposition has been built by intermediaries, for intermediaries. Let’s help customers find a safe place to call home.